Amazon slashes prices on hundreds of items at Whole Foods stores

Amazon will slash prices on hundreds of Whole Foods products Wednesday. LISA POWELL/STAFF

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Amazon will slash prices on hundreds of Whole Foods products Wednesday. LISA POWELL/STAFF

Amazon is slashing prices at Whole Foods Market locations as grocery wars continue to heat up.

This is the third time that Amazon has cut prices at Whole Foods stores since the online giant acquired the grocery line in June 2017, according to a release.

All customers will save an average 20 percent on the new reduced-price items, according to the statement. Deals start Wednesday on hundreds of items with emphasis on high-quality, peak-of-season produce. Mangos will be $1 each and a bunch of organic rainbow chard will be $1.99.

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Prime members will additionally see double the number of exclusive weekly deals and deeper discounts, the company said.

“When Whole Foods Market joined the Amazon family, we set out to make healthy and organic food more accessible. Over the last year, we’ve been working together tirelessly to pass on savings to customers,” said Jeff Wilke, CEO of Amazon Worldwide Consumer.

Whole Foods Market prohibits over 100 preservatives, flavors, colors and other ingredients, commonly found in food that includes high-fructose corn syrup and hydrogenated fats. The grocery store never sells products using antibiotics of added hormones.

The company is continuing efforts to shake the image of being an expensive grocery destination.

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“Whole Foods Market continues to maintain the high quality standards that we’ve championed for nearly 40 years and, with Amazon, we will lower more prices in the future, building on the positive momentum from previous price investments,” said John Mackey, Whole Foods Market co-founder and CEO. “The standards for how our products are sourced, grown and produced are powerful and set Whole Foods Market apart from the competition.”

There are Whole Foods Market stores on Miamisburg Centerville Road in Dayton, Deerfield Boulevard in Mason and others in Cincinnati and Columbus.

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