JCPenney announces earliest opening time for Thanksgiving Day

Holiday shoppers wait in line on Thanksgiving Day for early deals at JCPenney at the Bridgewater Falls shopping center.
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Holiday shoppers wait in line on Thanksgiving Day for early deals at JCPenney at the Bridgewater Falls shopping center.

JCPenney will open for shopping starting at 3 p.m. Thanksgiving Day and stores will remain open until Friday, Nov. 25 at 10 p.m., the company announced.

Black Friday sale prices will be available online the day before, starting at midnight Nov. 23, and from Nov. 20 through Nov. 22, there will be online-exclusive sales, the company said.

>> MORE: Which stores are NOT open on Thanksgiving

Black Friday deals were previewed for JCPenney app users on Nov. 4, and pre-Black Friday deals will be available in-store and online starting Monday through Nov. 19. Black Friday sales have already begun on appliances.

Cyber Monday sales will extend from Nov. 27 to Nov. 28, with free shipping on orders of $49 or more. The retailer will also launch a “lowest price guarantee” on Nov. 13: if a customer finds a better price within 14 days of purchase, JCPenney will beat it by 5 percent.

What do you think? Should stores open on Thanksgiving Day? Will you shop on the holiday?

Contact this reporter at kara.driscoll@coxinc.com or twitter.com/KaraDriscollCox

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