Lotaj said with the extra workforce, his company can clear 20 to 40 lawns during a 10-hour workday, the Journal reported. Dutchess Lawns' crews and vehicles will be outfitted with Pornhub's black-and-orange logos, the newspaper reported.
"I gave (employees) the opportunity, to say, 'Hey, if you don't want to participate, I completely understand,'" Lotaj told the Journal. "Luckily enough, they did see the fun in it, and they did see, 'Oh, OK, we can help people out.'"
Pornhub has performed several community service promotions through the years, the newspaper reported. It offered an annual $25,000 college scholarship for the last several years, and said it would plow roads in Boston and New York City during a 2017 snowstorm.
“While foliage can be beautiful, it can also be quite cumbersome when it falls and litters your lawn and requires you to remove it,” Pornhub Vice President Corey Price said in a statement. “Sure, you can grab a rake or a blower and put a little sweat equity into the painstaking task of removing the debris yourself, but it’s much easier to outsource the work to a professional who can do it in half the time.”